by Agency Boon | Feb 14, 2023 | Posted In: StoryBrand, StoryBrand BrandScript, StoryBrand Framework, StoryBrand Guide, StoryBrand Marketing
Your homepage headline is the first thing people see when they come to your website. It is the phrase that determines whether they stick around and keep reading or click back to their search results for a better option. Your website headline essentially makes or...
by Agency Boon | Feb 8, 2023 | Posted In: StoryBrand, StoryBrand BrandScript, StoryBrand Framework, StoryBrand Guide, StoryBrand Marketing
According to Donald Miller, the founder of StoryBrand, there is a connection between great writing, marketing, and infomercials. In all three, you have to convince someone of something. In marketing, you want to convince your target audience to buy your product or...
by Agency Boon | Jan 24, 2023 | Posted In: StoryBrand, StoryBrand BrandScript, StoryBrand Framework, StoryBrand Guide, StoryBrand Marketing
A great testimonial is marketing gold. Testimonials provide social proof, which increases a prospective customer’s level of trust in your brand. Yet, not all customer testimonials are good testimonials. In this guide, you’ll learn why you need testimonials...
by Agency Boon | Jan 16, 2023 | Posted In: StoryBrand, StoryBrand BrandScript, StoryBrand Framework, StoryBrand Guide
Sales emails can be a great way to increase revenue for your business. However, many business owners struggle to create sales emails that actually convert potential clients into customers. To help take some of the mystery out of sales emails, we are giving you an...
by Agency Boon | Dec 12, 2022 | Posted In: StoryBrand, StoryBrand BrandScript, StoryBrand Framework, StoryBrand Guide
By far the most important emails you’ll ever write are your sales emails. Well-written, timely sales emails show prospective customers how your product or service can lead them to the successful results they’ve been dreaming of. A quality sales email...
