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9 Tips to Write a Compelling Call to Action
According to Donald Miller, the founder of StoryBrand, there is a connection between great writing, marketing, and infomercials. In all three, you have to convince someone of something. In marketing, you want to convince your target audience to buy your product or...
The Ultimate Guide to Effective Client Testimonials
A great testimonial is marketing gold. Testimonials provide social proof, which increases a prospective customer's level of trust in your brand. Yet, not all customer testimonials are good testimonials. In this guide, you'll learn why you need testimonials in your...
An Inside Look: A Sample Sales Email Sequence
Sales emails can be a great way to increase revenue for your business. However, many business owners struggle to create sales emails that actually convert potential clients into customers. To help take some of the mystery out of sales emails, we are giving you an...
Why Your Business Needs a StoryBrand Sales Email Sequence
By far the most important emails you'll ever write are your sales emails. Well-written, timely sales emails show prospective customers how your product or service can lead them to the successful results they've been dreaming of. A quality sales email provides value...
Automated Sales Email Best Practices for Better Results
Sales emails are a necessary part of any business. They can be used to onboard new clients, upsell products and services, and more. However, trying to send them out manually would be tedious and time-consuming. If you aren’t using one already, you need an email...
From BrandScript to Email: How to Write a StoryBrand Sales Email
Are you looking for a way to write sales emails that don't sound overly salesy? If so, the Marketing Made Simple sales email framework is the formula for you. You'll learn how to use your StoryBrand BrandScript to write email campaigns that are focused on your...
3 Sample StoryBranded Nurture Emails
If you are a small business owner, you've likely already heard that it's important to "nurture your leads". If you’re stuck wondering how to nurture leads, this blog post is for you. Although no two email nurture sequences look the same, almost all nurture emails fall...
How to Write Interesting Nurture Emails (That People Actually Open)
Do you struggle to write interesting emails that actually get read? If so, join the club. Many business owners find it difficult to consistently provide valuable content to their clients in their lead-nurturing emails. Fortunately, by following these three tips, you...
7 Best Practices for Email Nurture Sequences
You know that friend who only talks to you when they want something? We all have one...and we all groan when their name pops up on our phones. A lead nurturing email sequence helps you avoid being "that friend" to your customers. Lead nurturing emails are one of the...
5 Reasons Why Nurture Emails Are Important
Nurture emails are one of the most important tools in your marketing arsenal. In fact, email marketing is arguably the most cost-effective way to grow your business. The reality is, most of the people who come to your website for the first time aren't ready to buy....
How to Automate Your Lead Generator
Are you a business owner looking for ways to save time and money? Is your sales team in serious need of a break? If so, automated lead generation is just the tool you need. This complete, step-by-step guide will teach you how to automate your lead generator so that...
How to Create a Lead Generator that Converts
You've heard you need a high-quality lead generator on your website so that you can grow your business through email marketing. You love the idea of getting new leads in your sleep but are left wondering how to create a lead generator that converts. Or maybe you...
Top 11 Lead Generator Ideas
Are you looking for a new technique to help you consistently grow your audience and your business? If so, a good lead generator is the tool you need. Here are 11 lead generator ideas that you can use to grow your email list and increase sales. What is a lead...
The Importance of a Lead Generator
Growing any business or non-profit takes time and effort - sometimes even more time and effort than you feel you have available. If you are looking for a way to turn up the heat on your marketing without blowing your budget, you need to know the importance of a lead...
How Matt Rebranded Well
Often, small business owners reach out to us because they’ve reached a plateau and are looking to keep growing, like Amy, who is now on track to double her revenue after working with Agency Boon. However, another great time to get clear messaging and an amazing...
How Amy Doubled Her Revenue
Sometimes, the smallest changes deliver the biggest results. When we first met Amy, she had already been a financial coach for eight years. She knew she had a great system that was transforming lives and helping women learn to finally trust themselves with money. Yet,...
How to Write StoryBranded Emails that Get Results
Email is one of the most effective marketing channels. Yet, in order to get results, your emails need to be well-written and engaging. Unfortunately, most small business owners find that the minute they sit down to write these all-powerful emails, their minds go...
How to StoryBrand Your Social Media
Everyone says you need social media but, for you, it feels more like a time suck than a pathway to business growth. You post regularly and get zero results. You wish there were an easy way to make social media work for you. Thankfully, there is. These four tips will...
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